Allure is a 43-storey condo with 509 suites at 250 King Street East, near Sherbourne Street. Emblem Developments is the builder. Suites start at $619,990 and completion is expected in September 2027.
King East is not King West
The two ends of King Street feel very different. King West is nightlife, restaurants and crowds. King East is calmer. It is known for furniture and design showrooms, brick warehouse buildings and George Brown College’s St. James campus.
From this corner you can walk to:
- St. Lawrence Market, about five minutes west
- The Distillery District, about ten minutes east
- St. James Park and the cathedral, a few blocks west
- The Financial District, about fifteen minutes west
Buyers who want to live downtown without the noise of the Entertainment District often end up here.
Transit
The 504 King streetcar stops at the corner and reaches King station on Line 1 in a few minutes. The Ontario Line is being built with stations planned nearby at Moss Park and Corktown. It will add a second rapid transit route when it opens. No opening date is firm, so do not pay a premium for it.
A large building
With 509 suites over 43 floors, Allure is a big tower. Size helps with costs, since amenities and staff are shared by many owners. It can also mean waits for elevators at busy times and a higher share of rented suites. Ask how many elevators serve the residential floors.
Price and deposit
The starting price is about $32,000 below the City of Toronto’s average resale condo price of $651,648 in August 2026. The published deposit was 15 per cent, with instalments ending in January 2025. A buyer today will get a different schedule, so ask for it. Completion is about a year away.
Questions to ask
- What size is the suite at the starting price?
- What are the estimated maintenance fees?
- Is parking available, and at what price?
- Which suites face south toward the lake?
Closing costs at the starting price
Land transfer tax on $619,990 in Toronto is about $17,750, or $9,275 for a first-time buyer after rebates, including Toronto's municipal tax. New homes also carry builder closing adjustments such as development charges, utility connections and Tarion enrolment, which are set out in the agreement and are often capped on request. Have a lawyer review the agreement during the 10-day cooling-off period on a new condominium. The land transfer tax calculator and the HST rebate guide cover the rest.